This is in no way a substitute for legal counsel. You may still get in trouble if you do not do your due diligence. These are general guidelines only to help communicate ethical affiliate practices.
1. Using Testimonials + Disclaimers
EXPLANATION: Any testimonials must have a disclaimer warning that the success they're hearing about doesn't guarantee their own success. You also must have express permission from the person giving the testimonial, and it is against our TOS to solicit our customers for testimonials.
2. Honest + Clear Advertising
EXPLANATION: If you are using the word FREE you must clearly state what the pre-requisites are for the free gift or bonus.
⛔️ NOT OKAY
I'll give you this cool thing ABSOLUTELY free!!!
✅ BETTER!
I'll give you this cool thing ABSOLUTELY free when you sign up for X at $97/m.
3. Claims + Substantiation
EXPLANATION: Any claims must be substantiated (in other words, it must true and backed by evidence), as well as a disclaimer that just because you did it, doesn't automatically mean they will.
⛔️ NOT OKAY
How you can earn $4000 a month passively without having a product of your own.
✅ BETTER!
How I earn $4000 a month in passive income through the Automate Your Hustle Partner Program, even without my own product.*
*Your results will vary based on your effort, education, and market factors beyond our control.